Stylight NOW

Stylight, the leading online shopping platform for fashion & beauty, shares with you real-time insights on
what our 120 million yearly shoppers are looking for right now.

09/02/20211 min read

Fashion

+78%

increase in clicks on white sweaters with black stripes in the last week of August

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07/15/20211 min read

Fashion

+25%

increase in searches for "vintage dresses" since start of 2021 Cannes Film Festival

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07/07/20212 min read

Fashion

+62%

increase in searches for "skorts" since May 2021

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06/09/20212 min read

Fashion

+200%

increase in clicks on Hawaiian print as "Coconut Girl" aesthetic takes over TikTok

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05/19/20211 min read

Fashion

+85%

increase in clicks for "friendship bracelets"

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04/21/20211 min read

Fashion

+78%

increase in clicks on Keds in the last month

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04/19/20212 min read

Beauty

+49%

increase in searches for eco-friendly products in 2021

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04/09/20216 min read

Fashion

Top 5

trending pieces French girls love this spring

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03/31/20211 min read

Fashion

+132%

more clicks on Adidas Forum 84 sneakers on global Stylight platforms

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03/16/20211 min read

Fashion

+208%

more clicks on playful-chic jewelry from Bea Bongiasca

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03/02/20211 min read

Fashion

+68%

more clicks for off-shoulder dresses on Stylight in 2021

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01/20/20211 min read

Fashion

Pantone

Colors of 2021 are actually influencing users' shopping behaviour

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11/27/20202 min read

Fashion

+72%

increase in revenue generated by Stylight for its partner stores during the pre-Black Friday period, compared to the same timeframe in 2019

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10/14/20201 min read

Fashion

+188%

more clicks on Coperni after its it-bag Swipe was all over Paris FW

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09/21/20201 min read

Fashion

+223%

increase in search interest for "Gucci Jackie" on Google Trends since the beginning of July

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08/31/20201 min read

Fashion

+225%

more interest in the "Boston" model from Birkenstock

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07/16/20201 min read

Fashion

+60%

more clicks on the masculine summer trend: short sleeve shirts

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07/03/20201 min read

Fashion

+350%

increased interest in the search term "scrunch bikinis" compared to June 2019

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06/10/20201 min read

Fashion

+121%

increased search interest for the keyword "bandana print" on Google Trends. The bandana print is the unexpected new trend of summer 2020!

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04/24/20201 min read

Fashion

+24%

more clicks on sustainable fashion labels in the first quarter of 2020

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04/14/20203 min read

Fashion

Covid-19

Massage Oil, hair dye, and Kitchen Aid mixers: how online shoppers escape boredom during Covid-19

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04/14/20201 min read

Fashion

+245%

more clicks for Champion sportswear as interest for athleisure surges

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04/14/20201 min read

Fashion

+314%

more clicks on luxury pyjama brand For Restless Sleepers as sleepwear becomes the new office wear

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04/01/20203 min read

Fashion

Covid-19

Lockdown measures worldwide shift online shopper's interest to home decor and athleisure

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03/03/20201 min read

Fashion

+62%

clicks on Arcteryx products after Off-White features the brand's jackets on the runway

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02/26/20201 min read

Fashion

+21%

clicks on foulards within 24h of the Dior Paris A/W 2020 show

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02/26/20201 min read

Fashion

+48%

increase in searches for fringes after Prada debuts A/W 2020

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02/10/20201 min read

Fashion

+20%

more clicks on Tom Ford products within 24h of New York Fashion Week show

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02/02/20201 min read

Fashion

+25%

increase in clicks on faux-leather coats during Copenhagen Fashion Week

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01/31/20201 min read

Fashion

n.1

outerwear brand of the month is Moncler

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01/23/20201 min read

Fashion

+167%

increase in clicks on Jean Paul Gaultier 24h after last fashion show ever

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01/19/20201 min read

Fashion

+38%

increase in clicks on Jacquemus 24h after Pre-Fall Collection debuts

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01/15/20201 min read

Fashion

+109%

increase in searches for Tom Ford after Zendaya and other celebs wear the Tom Ford "boob armour"

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Real-time insights on online shoppers

Get ready for your daily fix of fashion data. Stylight is the leading fashion and beauty online shopping platform, with over products from over 1,500 shops across 16 markets.

Here we share with you real-time insights on what our 120 million yearly shoppers are looking for right now. How do online shoppers react to breaking news or celebrity style choices? What was the top clicked sneaker this week? Check out all the latest happenings below.

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