Stylight NOW - 01/27/2021

+460%

more clicks for the Nike Air Jordans since the drop of Netflix's Lupin

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Nike Air Jordans are trending, thanks to.. Lupin

What has Netflix got us binge-watching now? This time around, it’s the French series Lupin, about master thief Assane Diop, played by the ever-so-charming Omar Sy. Inspired by the tales of Arsène Lupin, Assane Diop is a gentleman thief and master of disguises, able to transform into any character. Whenever he is not in disguise, however, Assane wears many stylish outfits, and is often pictured wearing Nike Jordans, a sneaker-fanatic favorite. And it looks like his love of Nike Jordans has influenced the Internet as well: on Stylight, clicks on this classic sneaker model have grown consistently each day after the release of the series on January 8th, with an +460% peak within 10 days of the drop (Jan 19th). We’re left wondering if this wardrobe pick was scripted, or if it actually came from Omar Sy himself, since, according to his Insta feed, the actor seems to be also a fan of the sneakers. Maybe it’s a case of life imitating art..

 

 

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A post shared by Omar Sy (@omarsyofficial)

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+68%

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Clara Del Genio
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