Stylight NOW - 07/20/2020

+30%

more clicks for self-tanning products in 2020 as consumers find alternative ways to tan

RZ_Selftanning

Demand For Tanning Products Is Growing: Here’s The Most Popular Items

Since, for many, hitting the beach is not a viable option in Summer 2020, customers are increasingly turning to alternative solutions to secure that holiday tan: to date, clicks for self-tanning products have grown by 30% vs 2019. Which products are the most popular in the category? These are the top clicked products in self-tanning:

1. Marbert Self Tanning Mousse: this certified vegan mousse by Marbert has antioxidant properties, and is perfect for a natural-looking tan.

2. Lavera Self Tanning Lotion: it’s highly moisturizing, fast-acting and streak free, plus it’s 100% natural. No wonder this lotion is a hit.

3. St. Tropez Bronzing Mist in Dark: St. Tropez has been buzzing on the Internet for quite a while, also thanks to its inclusive approach to self-tanning. So we are not surprised to see one of their most iconic body mists in our top 3.

 

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"Tanning for me is part of my feel good factor and regular skincare routine so during these times inside I’ve enjoyed being able to still give myself a weekly glow and enjoy some self care time. My favorite has always been the classic bronzing mousse but I recently got to try out the new Express Bronzing Gel and I love! It’s so hydrating and goes on so easily just apply and wash off after 1, 2,3 hours – I like to leave mine on for 3 hours. You can see the color in this photo and how it just looks so seamless and gives me the perfect amount of color." @ashleerosehartley our mood today and every day.😍 ⁣⁣. ⁣⁣. ⁣⁣. ⁣⁣#sttropeztan #tanning #tan #faketan #glow #skincare #beauty #cosmetics #veganbeauty #sunlesstanning

A post shared by St.Tropez (@sttropeztan) on

 

 

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